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May 2017

Collection Muji x be-poles. mai 2017 PLUMEVOYAGE @plumevoyagemagazine © Muji

Muji x be-poles :
la collab qui fait envie !

Sandra Serpero

On one hand, Muji, the brand born in Japan in the early 80s, rhyming with sobriety and minimalism. On the other, be-poles, a graphic design studio founded in 2000 by two friends, Antoine Ricardou and Clémentine Larroumet, the designers of the famous paper bag and Portraits de Villes. Together, they created an ultra functional and devilishly captivating capsule collection that ennobles the travel object. Let’s discover it!


Cream jars, small bottles, cases, tote bags but also stickers, notebooks, zipped pouches, portable washing and drying kit: we want them all in our suitcase! Painstakingly chosen for their use in the “Muji to go” collection, these products have been re-invented by the talented be-poles studio for them to be both beautiful and functional. We love their simplicity and functionality. And this time we can afford to buy the whole collection because these pretty objects are available at very affordable prices (between 2 and 17 €). Note: for the impatient ones, the exclusive launching of this capsule collection is happening on May 29th at Colette. Also the opportunity to (re) discover the entire Portraits de Villes collection by the be-poles studio . These photographic books, where the guest artist has carte blanche to illustrate the city of his choice, take us from Naples to Jerusalem through Lisbon, Shanghai or Nice … Poetic and arty little books, a perfect introduction to capture the atmosphere of cities and prepare ourselves for future vacation. Or simply to dream home …


Muji x be-poles Collection available from June 1st to June 26th exclusively at MUJI Paris (Les Halles – Place carrée, 1 Porte Pont Neuf, 1st arrondissement & Le Marais, 47 rue des Francs-Bourgeois, 4th arrondissement).

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