The world of… Aubercy
Marie Le Fort
IF THE SHOE FITS.
A guarantor of French made-to-measure, Maison Aubercy executes savoir-faire like one would master ballet, with precision, lightness, elegance and refinement. In doing so, Aubercy conceals its efforts by keeping true luxury discreet, dressing a man who does not see himself but who carries himself well.
The story began in 1935, before going on to span three generations and falling into the expert and passionate hands of Xavier Aubercy. A venerable master of the bespoke, Aubercy treats shoes the way a star chef treats the finest ingredients to produce the best results: skin and stitching, style and comfort, every aspect is tuned to perfection – causing one to think of a Russian ballet, as the choreography is perfected with 390 coordinated gestures – to create exceptional shoes…
Because it takes two months on average for the House to produce a custom-made pair of shoes, nothing is left to chance. Xavier Aubercy likes to quote a Tibetan proverb that epitomizes the spirit of the house: “The journey is a return to basics”. It is their difference and uniqueness above all that inspires the romantic stories at the heart of the company: the loyalty of a customer that has returned with the same enthusiasm for 15 years, the attention given to the creation of each pair and special order, the original spark from his grandfather and grandmother that reinforces their obligation to honour tradition in the name of a special brand.
“Just as one would depart, without prior knowledge, for a long journey, you come to us to create a custom-made pair of shoes. To design a new horizon, compose a unique recipe. To sketch, on a notepad, the contours of a single object and see it come to life with a wooden form, with leather inserts and thread. Using simple materials to produce an unparalleled pair of shoes,” explains Xavier Aubercy. Because to create a shoe to suit a person’s lifestyle can, he tells us, sometimes be rather a tall order. A person can rediscover themselves as they would a foreign city, shaped by an enigmatic journey.
Both rooted in the everyday and the exceptional, Aubercy has its feet on the ground and its head in the stars. And that is why it is so remarkable.