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May 2015
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Nights by Sofitel: because at Sofitel, nights are for sleeping…

Les Nuits By Sofitel © Sofitel

Seeing as their hotels are there to offer us shelter at night, Sofitel sought to develop an offer geared towards cosmopolitan and adept travellers keen for new experiences – their perfect clients.
La Nuit by Sofitel is a concept of night-time events that perfectly combine its three main principles: culture, design and gastronomy. These parties take place during prestigious international cultural events, such as contemporary art and design trade fairs or cinema and music festivals and even Fashion Week. The first edition of La Nuit by Sofitel took place in December 2014 at the Sofitel Marrakech (Morocco), alongside the opening evening of the International Film Festival. On the La Nuit programme: a live concert and DJ set. In Marrakech, it was DJ Cut Killer and the Brigitte duo singers who first inaugurated this new concept. To compliment the music, a selection of cocktails was especially created for the evening, offering five alcoholic cocktails and one non-alcoholic. The recipes and themes of the menu were inspired by Paris’s most famous nighttime haunts: Pigalle, Bastille, St Germain des Prés, the Champs-Elysées, the Marais and, as their signature cocktail: Paris La Nuit. Once again, the brand strives to be France’s herald around the world, where our country enjoys more prestige than could have ever been imagined!

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