Thailand: a first So Sofitel resort
A two and half hours from Bangkok, Hua Hin has long been a destination of choice evoking resorts of yesteryear. This is where SO Sofitel installed its first resort in Asia Pacific with 77 rooms. It is distinguished by its innovative design concepts and creative lighting. The imaginative concept of the Escape SO Sofitel Hua Hin is based on the seaside style of the destination and the hotel’s special character and displays a bright design. SO Sofitel combines French elegance and atmosphere of the country for each of its hotels. Each Sofitel SO based on the signature of an artist who gives it its character: Kenzo in Mauritius, Karl Lagerfeld and Christian Lacroix from Singapore to Bangkok. Here the resort boasts the signature of designer Polpat Asavaprapha, founder and artistic director of ASAVA. He cut his teeth with big names such as Marc Jacobs, Isaac Mizrahi and Max Mara. In the many strengths of the resort may be mentioned a White Oven restaurant that serves wonderful Thai cuisine and private access to the popular beach of Chaam. A.F.-M.